work like hell

i've always loved ted turner's quote - when asked for his secret to success - he said:

"early to bed,

early to rise,

work like hell,

and advertise..."

it's amazing to me that ad budgets are being cut all over the place when it's been proven, again & again, that companies that continue to advertise during downturns are the ones that stay afloat - and shoot to the top when the recovery begins.

so i'm pleased to see loreal swimming against the tide.

plus people are short of money these days so they'll go back to coloring their hair at home. and that's what made loreal to begin with.

now, if they manage to sort out the not liking women issue...